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Global Customer Data Platform (CDP) Market will grow at a significant pace by the end of 2024 illuminated in a New Report

Press Release

The global customer data platform market is expected to grow from USD 626.58 million in 2017 to USD 3,162.57 million by the end of 2024 at a Compound Annual Growth Rate (CAGR) of 26.02%.

On the basis of function, the global customer data platform market is studied across Campaign Management, Customer Engagement and Retention, Marketing Data Segmentation, Personalized Recommendation, Predictive Analytics, and Security Management.

On the basis of industry, the global customer data platform market is studied across Aerospace & Defense, Automotive & Transportation, Banking, Financial Services & Insurance, Building, Construction & Real Estate, Consumer Goods & Retail, Education, Energy & Utilities, Government & Public Sector, Healthcare & Life Sciences, Information Technology, Manufacturing, Media & Entertainment, Telecommunication, and Travel & Hospitality.

On the basis of deployment, the global customer data platform market is studied across On-Cloud and On-Premises.

On the basis of geography, the global customer data platform market is studied across the Americas, (United States, Brazil, Canada, Mexico, and Argentina) Europe, Middle East & Africa, (United Kingdom, Germany, France, Saudi Arabia, United Arab Emirates, Italy, and Russia) and Asia-Pacific (China, Japan, India, and Australia).

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“ActionIQ, Inc.: The potential growing player for the global customer data platform market”

The key players profiled in the global customer data platform market are ActionIQ, Inc., Adobe Inc., AgilOne Inc., Ascent360, Inc., BlueConic Inc., Evergage, Inc., IgnitionOne, Inc., Lytics Inc., NGDATA, NICE Ltd., Oracle Corporation, SAP SE, SAS Institute Inc.,, Inc., Signal, Tealium, Inc., Usermind, Inc., Zaius, Inc., mParticle, Inc., and, inc..

The report provides insights on the following pointers:
1. Market Penetration: Provides comprehensive information on sulfuric acid offered by the key players in the global customer data platform market.
2. Product Development & Innovation: Provides intelligent insights on future technologies, R&D activities, and new product developments in the global customer data platform market.
3. Market Development: Provides in-depth information about lucrative emerging markets and analyzes the markets for the global customer data platform market.
4. Market Diversification: Provides detailed information about new products launches, untapped geographies, recent developments, and investments in the global customer data platform market.
5. Competitive Assessment & Intelligence: Provides exhaustive assessment of market shares, strategies, products, and manufacturing capabilities of the leading players in the global customer data platform market.

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Table of Contents

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Stakeholders
2. Research & Forecasting
2.1. Research Methodology
2.1.1. Research Instruments Secondary Instrument Primary Instrument
2.1.2. Research Approaches Bottom-up Approach Top-down Approach
2.1.3. Research Reliability & Validity
2.1.4. Research Assumptions
2.1.5. Vendor Inclusion Criteria
2.2. Forecasting Methodology
2.2.1. Methodology for Market Estimation & Forecasting
2.2.2. Significance and Importance of the Market Estimation & Forecasting
3. Executive Summary
4. Premium Insight
4.1. Market Connectivity
4.2. Market Data Feed
4.3. Market Vendor Ranking Analysis
4.4. Market Dynamics
4.4.1. Drivers
4.4.2. Restraints
4.4.3. Opportunities
4.4.4. Challenges
4.5. Porter’s Five Forces Analysis
4.5.1. Threat of New Entrants
4.5.2. Threat of Substitutes
4.5.3. Bargaining Power of Customers
4.5.4. Bargaining Power of Suppliers
4.5.5. Industry Rivalry
4.6. Key Consideration
4.6.1. Configurability
4.6.2. Scalability
4.6.3. Reporting
4.6.4. Security
4.6.5. Provide an accurate and entire view of the customer journey
4.7. Regulatory Framework
4.8. Value Chain Analysis
4.9. Pricing Analysis


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